The State of Digital Product Adoption in Manufacturing

West Monroe’s Digital Disconnect signature research uncovers how consumers and industry leaders are thinking about digital transformations. Our data highlights key insights based on the perspective of manufacturers across the U.S.

Manufacturers have had to navigate headwinds over the last several years—from supply chain issues to labor shortages. As they look ahead, there’s a clear focus on digital investments as they seek to optimize operations and processes.  

While leaders continue to work with their teams to embrace digital and leverage technology strategically throughout the business, there will need to be a clear vision and implementation program. This begins with ownership within and across the organization—despite a majority of manufacturing organizations still siloing digital with the CIO or on a separate transformation team. Nearly 1 in 5 (19%) do have full C-suite accountability—the ideal approach for scaling digital solutions—and more will need to adopt this route to succeed in today’s marketplace over time.