As great as those numbers are, they could be even better. Talk to manufacturers anywhere in the country, and they’ll tell you their top challenge is the inability to attract skilled workers. Minnesota manufacturers are no exception. More than 8,300 manufacturing companies are located in the North Star State, and manufacturing represents 16 percent of the state’s GDP. And yet, manufacturing continues to lose talent to other fields like healthcare and high tech. To understand why, we polled 1,000 Minnesota workers aged 18 to 40. The results are thought-provoking.
For example, while 70 percent of Minnesotans perceive the industry positively, 75 percent have never worked in manufacturing and 44 percent would not consider a career in manufacturing. Why not? Is it compensation? Concerns about safety or job security? In this webinar, Dennis McRae, director of consumer and industrial products at West Monroe will share results of his firm’s survey and offer insights into how to attract the next generation of skilled workers to manufacturing.