Office SharePoint 2007 Campaign Wins Microsoft Marketing Excellence Award

Chicago, IL – April 9, 2008 – West Monroe Partners, a full-service business and technology consultancy, has been awarded a Microsoft Marketing Excellence Award for its Rules of the Game campaign to promote the technology company’s Office SharePoint 2007 application.

Microsoft Office SharePoint 2007 facilitates the way people find, organize, and share information by providing a central storage and collaboration space for documents, information, and ideas. West Monroe Partners, a Microsoft Gold Certified Partner, conceived the campaign to introduce its clients to the application’s compelling productivity, cost-saving, and efficiency benefits.

“The introduction of Microsoft Office SharePoint 2007 and its synergy with West Monroe Partners’ strengths in knowledge management and Internet-based solutions provided an excellent opportunity to showcase the power of effective collaboration,” said Doug Armstrong, who leads West Monroe Partners’ Customer solutions practice.  “At the same time, this campaign enabled us to continue building a strong partnership with Microsoft.”

The Rules of the Game campaign featured a deck of playing cards that displays the many ways that companies can use Microsoft Office SharePoint 2007 to improve productivity and collaboration, including:

• Coordinating projects, calendars, and schedules
• Synchronizing shared documents and tasks with Outlook
• Managing business processes
• Establishing access controls for certain documents and sensitive information
• Creating effective team sites
• Providing an efficient and familiar content management interface for content owners

An accompanying guide booklet, entitled Rules of the Game, provides suggestions for playing and winning the “Collaboration Game.” West Monroe Partners has helped a variety of companies apply SharePoint 2007 solutions since the product’s release. West Monroe Partners distributed more than 75 promotional kits to clients and prospects during the course of the program.

West Monroe Partners received the award at Microsoft’s most recent quarterly partner briefing event.