Leveraging Technology to Deepen Customer Relationships
Mark Flamme, Director, West Monroe Partners
Fee income pressure has created the need for banks to deepen customer relationships. Deeper customer relationships require technology and operations to support improvements in two key areas: 1) the customer experience and 2) customer data capture and analysis. This session explores a range of options to improve both and a framework to determine what solutions might be applicable to your institution.
At the conclusion of this session, participants should be able to assess options for technological improvement and initiate improvement efforts with more confidence.