A Force Awakens: What Star Wars Can Teach Us About Customer Experience
By Mike Manfredo as featured in Business 2 Community
Date : January 8, 2016

“Many of the truths we cling to depend greatly upon our own point of view.”

Mike Manfredo, Principal in West Monroe's Customer Experience practices, illustrates four of the most epic quotes from the space saga that has been teaching us about Customer Experience since 1977. 

To read the full article as it appeared in B2C click here. 

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