Decrease Customer Effort to Improve Member Acquisition
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2015 Customer Effort Index in Dental Insurance - Benchmarking Results
Date : July 23, 2015

West Monroe’s 2015 Customer Effort Index in Dental Insurance Study analyzed the level of effort required to do business with more than 25 dental insurers including national and regional insurers and several Delta Dental member companies. Through this research, West Monroe Partners identified “customer effort leaders” and the practices that those dental insurers employ to reduce customer effort.

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