Dear Clients and Friends,
“Big data” is a big buzzword in business today—and a big deal. Why? Because for many companies, it represents both a significant opportunity and a critical challenge.
We find ourselves talking about big data every day, in the context of much of the work we do and in how we solve problems for our clients. It’s that prevalent. In the video portion of this newsletter, found below, Kevin McCarty and I offer some thoughts about the big data conundrum, and how important it is for organizations to use data to make effective decisions and improve business performance.
In short, this is a subject that is as perplexing as it is prevalent, and we are happy to discuss any questions or share any observations that would be helpful to you.
We’ve also included a few other articles, some on related topics, that we believe you will find interesting and relevant:
As market conditions shift and customer landscapes change, we hope you find our insights beneficial in helping navigate uncertain territory.
I want to extend my gratitude to all those clients and friends we’ve worked with during this first half of 2013, and wish everyone a safe and wonderful summer!